Mining Behavior of Citizen Sensor Communities to Improve Cooperation with Organizational Actors

Web 2.0 (social media) provides a natural platform for dynamic emergence of citizen (as) sensor communities, where the citizens generate content for sharing information and engaging in discussions. Such a citizen sensor community (CSC) has stated or implied goals that are helpful in the work of formal organizations, such as an emergency management unit, for prioritizing their response needs. This research addresses questions related to design of a cooperative system of organizations and citizens in CSC. Prior research by social scientists in a limited offline and online environment has provided a foundation for research on cooperative behavior challenges, including \u27articulation\u27 and \u27awareness\u27, but Web 2.0 supported CSC offers new challenges as well as opportunities. A CSC presents information overload for the organizational actors, especially in finding reliable information providers (for awareness), and finding actionable information from the data generated by citizens (for articulation). Also, we note three data level challenges: ambiguity in interpreting unconstrained natural language text, sparsity of user behaviors, and diversity of user demographics. Interdisciplinary research involving social and computer sciences is essential to address these socio-technical issues. I present a novel web information-processing framework, called the Identify-Match- Engage (IME) framework. IME allows operationalizing computation in design problems of awareness and articulation of the cooperative system between citizens and organizations, by addressing data problems of group engagement modeling and intent mining. The IME framework includes: a.) Identification of cooperation-assistive intent (seeking-offering) from short, unstructured messages using a classification model with declarative, social and contrast pattern knowledge, b.) Facilitation of coordination modeling using bipartite matching of complementary intent (seeking-offering), and c.) Identification of user groups to prioritize for engagement by defining a content-driven measure of \u27group discussion divergence\u27. The use of prior knowledge and interplay of features of users, content, and network structures efficiently captures context for computing cooperation-assistive behavior (intent and engagement) from unstructured social data in the online socio-technical systems. Our evaluation of a use-case of the crisis response domain shows improvement in performance for both intent classification and group engagement prioritization. Real world applications of this work include use of the engagement interface tool during various recent crises including the 2014 Jammu and Kashmir floods, and intent classification as a service integrated by the crisis mapping pioneer Ushahidi\u27s CrisisNET project for broader impact

On the Role of Social Identity and Cohesion in Characterizing Online Social Communities

Two prevailing theories for explaining social group or community structure are cohesion and identity. The social cohesion approach posits that social groups arise out of an aggregation of individuals that have mutual interpersonal attraction as they share common characteristics. These characteristics can range from common interests to kinship ties and from social values to ethnic backgrounds. In contrast, the social identity approach posits that an individual is likely to join a group based on an intrinsic self-evaluation at a cognitive or perceptual level. In other words group members typically share an awareness of a common category membership. In this work we seek to understand the role of these two contrasting theories in explaining the behavior and stability of social communities in Twitter. A specific focal point of our work is to understand the role of these theories in disparate contexts ranging from disaster response to socio-political activism. We extract social identity and social cohesion features-of-interest for large scale datasets of five real-world events and examine the effectiveness of such features in capturing behavioral characteristics and the stability of groups. We also propose a novel measure of social group sustainability based on the divergence in group discussion. Our main findings are: 1) Sharing of social identities (especially physical location) among group members has a positive impact on group sustainability, 2) Structural cohesion (represented by high group density and low average shortest path length) is a strong indicator of group sustainability, and 3) Event characteristics play a role in shaping group sustainability, as social groups in transient events behave differently from groups in events that last longer